This last Labor Day weekend was the 25th annual Chalk it Up, and you know what that means! Federico was out on the square getting down on some hair! Chalk It Up is an annual free chalk-art and music festival, allowing local artists and businesses to create temporary art on the sidewalks around Fremont Park. The
Author: Da'Reen Roberts
The 15th Annual Salon Symposium
On September 15th Federico will be hosting the 15th Annual Federico Salon Symposium. Last year’s symposium was a huge success, featuring stage shows by DJ Muldoon and Douglas McCoy, Goldwell, Arrojo, and AJF Salon and this year we plan on going even bigger! This year’s lineup includes presentations by Jamie Rourke of Schwartzkopf Professional, doing
The Top 10 Nail Trends All At Once
Have you ever been curious about all the different nail trends that seem to be popping up these days? We know we have been! That’s why we jumped at the chance to host beauty blogger, Molly Hawkins of Cambio, on her epic adventure to try 10 of the leading nails trends all at once. Thank
Mazella&Palmer U.S. Premier at Federico Advanced
Federico Advanced and the Federico Beauty Institute were honored to host the United States premier of Mazella&Palmer. Hailing from the UK, Jean-Baptiste Mazella and Dove Palmer joined forces in 2011 and until this month, their education had not yet made it stateside. Their philosophy, “Not just how to cut hair, but why” is clearly illustrated
AJF Academy at the Arrojo West Coast Summit
This summer Federico had the pleasure of hosting the 2nd annual Arrojo West Coast Summit, featuring a stage presentation by Nick Arrojo and Adam Federico of AJF Salon. This years summit marks the debut of AJF Academy. AJF Academy is the brain child of Adam Federico, Owner and Creative Director of AJF Salon. The intention behind the
Hair & Fashion Battle – Salons VS Designer 2015
By Kay Henderson Federico Beauty Institute had the unique pleasure of being invited to participate in the 5th Annual Hair and Fashion Battle produced by Marlette Berry. The Hair and Fashion Battle allows local Salons and Designers to showcase their designs and skills to the public and have them judged by local celebrity judges. The