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Strand Nourishing Tips for Post-Summer Hair Repair

By: Sarah Federico Beauty and Lifestyle Writer Summer has been good: from hiking trails and pony tails to long poolside days spent under the sun. You have basked in its glow; but at the cost of your sun-ravaged strands. They are now conceding defeat, and have turned brassy and brittle. With autumn on the horizon,

Morgan Cameron wants to heal your skin– and hopefully your soul

By: Melissa Federico, Beauty & Fashion Writer and Licensed Esthetician. Federico Esthetics Graduate, Morgan Cameron, owns the spa Enlightened Beauty in midtown Sacramento. The Spa recently reinvented itself, growing from a single SOLA studio to a new 2400 square foot space on the corner of F and 12th Streets. Complete with an electric logo sign, bright

Making NOISE in Asia

By: Sarah Federico, Adam Federico, creative director for Federico Beauty Institute and Federico Advanced, traveled to China and Taiwan in June to help partake in “the anti-hair show hair show”…. Raw. Visceral. And a bit in your face. This is NOISE, the immersive and authentic alternative to today’s hair show. Adam Federico is humbled and

Facial Oils: Why They Should Be Part of Your Routine

By: Melissa Federico, Beauty & Fashion Writer and Licensed Esthetician. Traditional moisturizers are great. They have many practical benefits and feel like a luxurious treat for your skin. But they may really be holding you back if you are going for a glowing complexion. Facial oils can be a smart alternative to the classic moisturizer

Federico Does Fashion Week Part I

Sacramento Fashion Week has been an annual event since 2006, however this year marks the first time they have done a full seven days of spectacle. This year also marked the first time that Federico Beauty Institute was brought in to help with hair and makeup.  Coincidence? … Definitely, but that doesn’t change the fact