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Building the Perfect Brow: Microblading with Jessica Zarif

By: Melissa Federico, LE and Beauty and Fashion Writer It was my passion for eyebrows that led me to the esthetics program, and through the doors of Federico Beauty Institute. That was ten years ago, since then brow trends have shifted frequently and dramatically. However, one thing has stayed the same, the quest for that

The Shag Haircut: Face Framing, French Boho and Totally Wearable

By: Sarah Federico, Beauty and Lifestyle Writer Mixing retro with modern is Instagram’s hottest hair trend. When someone says the word shag, you might first envision a dated look reminiscent of Farrah Fawcett’s once-iconic cut. But Instagram’s latest rage isn’t that. Instead, this inherently rebellious style has become more than a shape. It’s become relevant;

Hale & Hush – A Spotlight Line for Sensitive Skin

By: Melissa Federico, LE and Beauty and Fashion Writer Hale (adj: Free from disease or infirmity; robust; hearty) Hush (verb: to calm, quiet, or soothe) When describing your skin, do you often find yourself referring to it as sensitive? According to Skin Inc. magazine, 44.6% of Americans believe they have sensitive skin. The funny thing

Sun, Wind and Pollution: How an Urban Lifestyle Could be Damaging your Hair

By: Sarah Federico, Beauty and Lifestyle Writer The conveniences of an urban lifestyle are indisputable – but these amenities come at a price. And that price might just be the health and vitality of your hair.   Your hair withstands attack against many known abuses ranging from daily heat styling to in-salon chemical treatments, but it’s

Men’s Grooming: A Step-by-Step Guide to Establishing a Self-Care Routine

By: Sarah Federico, Beauty and Lifestyle Writer Some guys look like they were born with good style: hair on point, beard well-kempt and skin looking clear and well-hydrated. Are these men superior to you? Absolutely not. They’ve just got a grooming routine that puts yours to shame. At Federico Beauty Institute, we know that good

Merry Makeup: Foolproof Beauty Trends for the Holiday

By: Melissa Federico, LE and Beauty and Fashion Writer Rocking around the Christmas tree is our total vibe this holiday season, and we intend to do it in style and with minimal effort. Luckily enough, the latest holiday beauty trends are serving up holiday classic reds and golds with an updated twist that will take