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The Shag Haircut: Face Framing, French Boho and Totally Wearable

By: Sarah Federico, Beauty and Lifestyle Writer Mixing retro with modern is Instagram’s hottest hair trend. When someone says the word shag, you might first envision a dated look reminiscent of Farrah Fawcett’s once-iconic cut. But Instagram’s latest rage isn’t that. Instead, this inherently rebellious style has become more than a shape. It’s become relevant;

Sun, Wind and Pollution: How an Urban Lifestyle Could be Damaging your Hair

By: Sarah Federico, Beauty and Lifestyle Writer The conveniences of an urban lifestyle are indisputable – but these amenities come at a price. And that price might just be the health and vitality of your hair.   Your hair withstands attack against many known abuses ranging from daily heat styling to in-salon chemical treatments, but it’s

Men’s Grooming: A Step-by-Step Guide to Establishing a Self-Care Routine

By: Sarah Federico, Beauty and Lifestyle Writer Some guys look like they were born with good style: hair on point, beard well-kempt and skin looking clear and well-hydrated. Are these men superior to you? Absolutely not. They’ve just got a grooming routine that puts yours to shame. At Federico Beauty Institute, we know that good

Merry Makeup: Foolproof Beauty Trends for the Holiday

By: Melissa Federico, LE and Beauty and Fashion Writer Rocking around the Christmas tree is our total vibe this holiday season, and we intend to do it in style and with minimal effort. Luckily enough, the latest holiday beauty trends are serving up holiday classic reds and golds with an updated twist that will take

How-to Air-Dry for Artfully Rumpled French-Girl Hair

By: Sarah Federico Beauty and Lifestyle Writer Je ne sais quoi – it’s that certain indescribable something that’s both relaxed yet polished. It’s the spirit behind the hairstyle that our French counterparts wear so effortlessly. But when we try to achieve that expertly disheveled aesthetic, the look falls flat. That’s because there’s a lot more

Halloween Makeup: The Ultimate Breakdown of Euphoria’s Iconic Fantasy Looks

By: Melissa Federico, LE and Beauty and Fashion writer Have you been trying to connect with your squad about coordinating Halloween costumes? Don’t bother – they’re probably busy practicing their Euphoria makeup from the last post. That could work for you, but you better act fast to secure your spirit animal below – these fantasy